NFA Finance

For me, it isn’t really about the song.

It’s about where that song takes me.

A song can bring back a memory in seconds. A road trip. A summer. A relationship. A business win. A hard season you fought your way through.

I’ve noticed the older I get, the more I appreciate things that remind me where I’ve been.

Some songs take me back to driving all over Michigan buying cars. Some remind me of late nights at the dealership trying to make payroll. Some remind me of vacations, old friends, and people who aren’t here anymore.

Music has a funny way of freezing moments in time.

That’s why I think the question isn’t really, “What’s your favorite song?”

The better question is, “What song reminds you who you are?”

Life gets busy. We chase goals. We worry about money. We focus on what’s next.

Then a song comes on and for three minutes you’re reminded of how far you’ve come.

For me, that’s the power of music.

Not because it changes my mood.

Because it changes my perspective.

What’s a song that does that for you?

— Nicholas Francis
NFA Finance